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Soulful Paths to Entrepreneurial Success with Kathleen Reily 

 December 5, 2024

By  Tom Jackobs

What if thriving in your business wasn’t just a dream, but a strategy rooted in heart-led leadership and backed by science? 🌟 In this episode, we explore how aligning with your soul’s purpose can transform your business and your life. 💖✨

From overcoming challenges with neuroplasticity 🧠 to understanding the delicate balance of pricing for value and accessibility, this episode is packed with actionable insights and inspiring stories. 🎢 Our guest, Kathleen Reily, shares her journey, blending laughter, wisdom, and a reminder that fun is essential in any thriving business. 🎉

💼 Whether you’re seeking purpose-driven strategies, insights on overcoming failures, or tips to integrate joy into your entrepreneurial journey, this conversation will leave you empowered and ready to lead with heart.

Key Takeaways from this Episode

  • The essence of a heart-founded company
  • Soul purpose vs. survival needs in business
  • The transformative power of neuroplasticity
  • The Art of fun in overcoming business challenges
  • Pricing strategies for heart-led entrepreneurs
  • The importance of integrity in business success

About the Guest
Meet Kathleen Reily, a certified neuroplasticity expert who helps men overcome stress and anxiety. Using powerful techniques like Positive Neuroplasticity and heart-mind coherence, Kathleen empowers her clients to rewire their brains, build resilience, and rediscover a love for life. She guides men toward lasting emotional well-being and vitality with a compassionate approach and science-backed strategies.

Additional Resources

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Up Next…

  • Dive into the fascinating world of neurology with Dr. Ken Sharlin, a neurologist, functional medicine expert, and host of The Healthy Brain Toolbox podcast. Author of the #1 bestseller The Healthy Brain Toolbox, he empowers others to protect their brain and thrive through his Brain Tune Up! program.
  • Sales Mastery Awaits: Boost your Health and Wellness sales with our complimentary training. Start selling with integrity today! → https://go.businessleadmaximizer.com/script-training
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  • Need some recommendations on great tools to help with sales?  Check out my preferred tools here:  https://tomjackobs.com/resources

Explore the Dialogue’s Treasures: Unearth the insights within! Delve into the profound wisdom woven throughout our conversation. 

Speaker 4: 0:01
Welcome to the Heart Led Business Show, where compassion meets commerce and leaders lead with love. Join your host, Tom Jackobs, as he delves into the insightful conversations with visionary business leaders who defy the status quo, putting humanity first and profit second. From heartfelt strategies to inspiring stories, this podcast is your compass in the world of conscious capitalism. So buckle up and let’s go. Let your heart guide your business journey.

Tom Jackobs: 0:38
And yes, we’re diving deep into the depths of owning a heart led business, tackling tangles and triumphs with a twinkle in our eye. So sit back, folks, as we dish and discuss. Kathleen, welcome to the show.

Kathleen Reily: 0:49
Thank you so much for having me, what a marvelous introduction.

Tom Jackobs: 0:53
Awesome well, I’m really excited.

Kathleen Reily: 0:55
Oh my goodness.

Tom Jackobs: 0:56
Dive into your expertise because I think I might be one of your demographics as I was looking through your bio but before we go into that, tell us what’s your definition, of a heart led business?

Kathleen Reily: 1:07
Okay, beautiful, well, without going super deep, my definition is so you have different levels of awareness, right? That are correlated to different levels of energy some people start companies purely to meet survival based needs, right? So that’s a very kind of low level of awareness and other people found companies, found businesses from the space of the heart which is much higher if you look at the energy centers of the body, it’s much higher, right? The heart is above the stomach, which is above you know, even all the way down to that lower survival center. So my definition of a heart founded company is creating a company from the inspiration of your soul’s purpose on the planet, right? Your soul’s purpose, which is always to make the place a better you know, leave the place better than you found it, right? Before you depart so that’s my definition and yeah, so when that idea, that hair raising vision and idea of the company springs forth from the heart, you know, activating every cell in your body, it’s, that’s when you know you found it. And that’s when you know it’s a heart-centered company because it benefits human beings lives and the wealth is a gift from the divine for benefiting the whole, right? So that’s my definition.

Tom Jackobs: 2:42
That’s cool I mean, and one thing that I pulled out of there, just that really kind of resonated with me was inspiration from your soul’s purpose. Could you dive into that a little bit more because that was really interesting for me.

Kathleen Reily: 2:55
Purpose, okay, so, you know, I’m operating on the premise that we’re not material beings we’re spiritual beings, right? So the purpose being gosh yeah, I could go so deep into that, two tiers so that I don’t go all over the place, first tier the purpose, the soul purpose, the greater purpose which you can discover in deep meditation. There are ways for discovering that but the soul purpose is, it’s a divine design it’s a design that only you can bring to fruition, right? You came here this is my belief, right? You came here to create a footprint inhumanity. So that’s the purpose that, that I feel like I’m following now it’s of utmost importance, that you create a company around your heart purpose it doesn’t, soul purpose is wonderful that’s even greater, but you know, having it really connected to the heart because you will absolutely want to give up many times you will want to give up. But if this is inspired from the heart, you won’t give up, you’ll never give up ever.

Tom Jackobs: 3:59
Yeah, I mean, that’s, you know, thinking about some of those part time jobs that we’ve all had, you know, as youngsters, they were definitely not sole purpose. I worked at McDonald’s, that was my first job and it was so easy to quit because there was no it was just go in, clock in, grab your measly paycheck and clock out. So I can totally see like that difference from when you’re following something that just really embodies you and lights you up like you said, you get those goosebumps you can feel that you’re alive and it feels great.

Kathleen Reily: 4:30
And yet, all those jobs I had, right? Cleaning the bathroom at the coffee shop, mopping the floor at the coffee shop, making the lattes, I was always a barista, you know, doing this and that, and yet all of that work prepared me in many ways, because there’s a lesson to everything. It prepared me in many ways to get along in the physical world, right? You know, and that’s a huge part of running a company, but anyway, go ahead.

Tom Jackobs: 4:56
Well, I was going to kind of ask, why is it then that there’s a huge portion of the population that isn’t doing their sole purpose, isn’t kind of having that heart led, whether you’re an employee or as a entrepreneur, they just, they aren’t lit up by it. So what do you think is the difference between the people that are following their purpose, making a business out of it and those that don’t?

Kathleen Reily: 5:18
I know, I’m gonna, let me pause for one second so I can give you a heart centered response. Well, I just, maybe it’s rare for a reason, I don’t know but I can only speak to You know, how I perceive this and the societal influences and the cultural influences you know, you’re molded and maybe it’s supposed to be this way because it’s naughty. It is not easy to take this path of, you know, chasing that, that purpose. It’s not easy at all it takes an immense amount of courage and more faith than anyone could possibly ever believe, measure, right? So it takes a lot and you know, we sort of come here to this planet. We’re molded to stay confined we’re molded to follow that path, right? You know, what is it, get a job when you’re 16 drive, go to college, finish college, I don’t know, become an engineer or, you know, whatever people do. I went into finance and economics I was going to be a financial analyst and, you know, and, but there’s, and I believe this is a spiritual test. There’s kind of this mediocrity, it’s a very potent lullaby, this mediocrity that sets in and a lot of great, you know, masters and spiritual teachers have said, I, yeah, that’s the great test of the ego to put you in this sort of lull of mediocrity where nothing’s too great, but nothing’s too bad. And just stay in that it’s the comfort zone. Stay in there. There’s some suffering, but you get some, you know, positive, doses of dopamine here and there and you just kind of stay there and so the lull of the paycheck and the reliability, it’s extremely enticing so you stay in this space of mediocrity and you know, it’s mediocrity because you’re kind of unhappy, but you also have some moments of happiness, right? so you stay in that zone and It’s just a lot easier and I don’t fault anyone because I was there too it’s a lot easier but when you wake, when you have that moment of like, wow, this is what it feels like to be so alive and pursuing my purpose and you step out and you start to express that courage and you have faith, then you do get to a point where there’s no turning back. So I hope that answers your question.

Tom Jackobs: 7:44
Yeah, well, I mean, it’s more of a, an opinion of anything else, right? I just on where you feel about that because you do work with a lot of people on purpose. So why don’t we talk a little bit about your business, what you do and what inspired you to start?

Kathleen Reily: 7:57
I spent all, I was in and out of hospitals, operating rooms throughout my whole childhood. And that created a lot of trauma in the nervous system. That came out when I was in my early 20s. I had a lot of you know, chronic anxiety, panic disorder, etc. So then I came upon neuroplasticity as a concept, right? Positive neuroplasticity to heal the nervous system. I mean, it was powerful, it was life changing. I was doing a lot of meditation healing through, you know, higher energy. Then I could no longer do you know be in the finance path. It was just, I mean, gosh, when that love hits you, you know, you can’t that inspiration, right? That divine love and that inspiration, you can’t keep going on in that old way. So I started a company and I began studying the science of neuroplasticity the science around happiness, the biology of happiness the biology of God, right? The biology of the divine and created a method that I teach now. Of this is probably eight years ago. And created a method I call pre sensing and it rewires chronic stress in the nervous system and then here’s the focal point. I didn’t know, I knew I wasn’t quite, I wasn’t quite doing that purpose, right? I was just kind of working with anybody. So, I started doing Artist’s Way morning pages. Which is very powerful, and after a couple of weeks, one morning I was writing, you know, the prompt is, you know, what am I supposed to do? And then it hit me, you know, people talk about those downloads. It just hit me and every, molecule of my being, everything just came alive. And The voice was very clear the realization the inspiration was very clear was you know, you are here to contribute to the healing of the hearts of men, right? You are here to heal the hearts of men through your work. And more specifically, expanding out to to work with men in government and policy, making those greater decisions that they be connected to their heart. And so that’s where I’ve been since.

Tom Jackobs: 10:13
Wow, that, all jokes aside, but that sounds like an upward battle. Working with what governmental employees getting to their heart, but we digress a little bit. Could you define neuroplasticity for the listeners and for me?

Kathleen Reily: 10:27
Yeah, it is simply through your intention and through your emotion, your ability to create new neural pathways in the brain. First, new neural pathways in the brain to support a emotional and thinking experience. So imagining, you know, the pathway in the woods or ski trail, you know, what have you let’s suppose we’ll call that in pathway of peace. If you’re someone who’s not familiar with the pathway of peace, you’re a lot more familiar with, you know, pathway of you know, I don’t know, rumination, you know, stress in general. You would change your thoughts and emotions to over and over. It takes about eight weeks every day to carve out that new pathway of peace. And after about that six to eight week period, it becomes ingrained in the subconscious and the subconscious is the body, right? The same way you learn to drive. Now you don’t even think about it, you just do it. It’s the same for peace. Yeah.

Tom Jackobs: 11:28
So it’s that conscious competence, right? Or unconscious competence, right? You get to that higher level where when you’re first learning to drive, it’s like, okay, left foot does this, right foot does this, hand does this, right?

Kathleen Reily: 11:39
God forbid you’re doing a stick shift!

Tom Jackobs: 11:41
Exactly. Well, that was what I was trying to demonstrate.

Kathleen Reily: 11:44
I could tell! I was like, oh god, the old days.

Tom Jackobs: 11:47
Oh, I know. My, my brother actually taught me how to drive before my dad did. And actually got in trouble for doing that, but he lives in California. And they had an earthquake and he called me up. He was like, Tom, I, we had this earthquake, but I was dreaming that I was teaching you how to drive while the earthquake was happening because it was moving around because I couldn’t get the clutch and all that, but it was kind of a funny.

Kathleen Reily: 12:10
Clearly the memory in his body.

Tom Jackobs: 12:12
That’s right.

Kathleen Reily: 12:12
Oh, that’s.

Tom Jackobs: 12:13
You didn’t create a new pathway to erase that one. Well, cool. So, so the mind can really kind of heal itself, but it takes our consciousness to be able to do that. Is that what you’re saying?

Kathleen Reily: 12:23
Absolutely. Yeah, your frontal lobe, your intention.

Tom Jackobs: 12:26
Awesome. And so eight years ago is when you started the business? And all rainbows and butterflies since you started, or has there been some ups and downs with having a heart led business.

Kathleen Reily: 12:37
Oh, that’s funny. Yeah. Many ups and downs. So it’s kind of interesting. Okay. So I’ll go into it. My brain is looking at a timeline right now. For most of that timeline, I would say maybe five or six years, I saw they’re way more downs than ups, right? You probably know this.

Tom Jackobs: 12:57
The first five years.

Kathleen Reily: 12:58
Yeah You know, it’s paramount that you re establish your relationship to the quote downs, Right? And, so, for a long time, you know, it was difficult. It was work, it was hard, It was a lot of work and a little bit of I don’t know, icing, you know, and when that sweet reward would come, it was, oh God, it was amazing. I would hit a revenue target, you know, higher than I anticipated, or I’d come close to that, that 10 K months. Or, you know, I’d be closing tons of clients really quickly in a short period of time. And it would be that feast period. And that would be just enough to like get me through the famine, right? The long periods. And, but I have had this incredible mentor. And if, you know, if your listeners can find an amazing mentor, a business coach, someone who really, authentically jives for you, this is extremely helpful. I’ve worked with this gentleman for since the beginning of the company. Actually, no, we met a few years in, yeah, we met a few years in, and he just taught me all the time. You’ve got to rewire, change your relationship to, quote, failure. In fact his name, he calls himself the fail coach. And it took me a long time, but now everything is fun. I don’t do anything that doesn’t come from the energy of fun. Now, I had to, rewire my brain and my nervous system. I had to change the energy I was working from. None of this is work. Look, you and I are hanging out here, we’re having a great conversation. You know, I’m having a beautiful day. This is my quote, work, right? And so, Everything comes from the energy of fun, and that is very important. And so, if you have to slow the pace down a bit, and balance your life more, so that you’re not in overdrive, which I spent many years in overdrive, you know, and, so that’s what I would say. So now, you know, oh yeah, there are great successes. There are always challenges and it’s wonderful because on the other side of every challenge is a new version of yourself. It’s a greater version of yourself. You overcome the challenge. So trying to think if there’s anything else.

Tom Jackobs: 15:25
Yeah the rewiring or reframing of especially failures. I tell my employees all the time is like, it’s okay to make a mistake. As long as we learn from it and we have to look at as, you know, the more failures we have, the more learnings we have, as long as we don’t keep repeating the same failure over and over again then we’re going to be really doing well because it also is a testament to people trying things and not being afraid to fail. Cause I think that, that keeps people from doing a lot of things is that fear of failing that wiring that, Oh, if I fail, it’s going to be bad. Versus like now the way I think about it is like, well, let’s try it. If it fails. Like. No, it’s not like we’re going to be eaten by a tiger or anything anymore. I mean, it’s business. Yeah. You might lose some money, but you can still make it back.

Kathleen Reily: 16:11
Yeah. Let’s have fun. Let’s see what happens, you know, and yeah, absolutely.

Tom Jackobs: 16:15
I love that philosophy. That’s really great. Don’t do anything that doesn’t come from fun. That is absolutely a great mantra to have for people.

Kathleen Reily: 16:22
And it’s like, I have had conversations with incredibly successful people, you know, millionaires even higher, and they say, oh no, my philosophy is fun. I’m not doing it if I’m not having fun. And yeah. So, you know, I know the mind is going to come up with a million reasons as to why you can’t have fun. It’s the, great at that. But you’ve got to interrupt it and rewire those pathways. You know, so.

Tom Jackobs: 16:49
So coming out of finance, it would seem that, like you’d be really great with the numbers and very like, what was it? Right brain, left brain, or just very process as heart centered. So, when it came to like the finances of your heart led business, what did you have to do to kind of be okay with making money and still living your purpose?

Kathleen Reily: 17:10
That’s a great question. Side note, a really prolific author in this area of making lots of money and having positive impact is Frederick Dodson. He’s been amazing for me. I’ve done some work with him around this. Again, changing the belief systems because there’s that Belief, right? That if you’re heart led, you should be you should be poor or whatever? Is that, yeah. So, the process of healing that belief system is Okay, so that’s a greater, explanation. I look at it this way, right? We’ve all tested out selling products for a really cheap price, giving them away for free. So what kind of people did we attract when we did that, right? I think we’ve all arrived at this realization at one point or another, right? Either, right? You know, so when I did that I attracted people either who didn’t do the work or people who were ungrateful. And so then of course, then you look at yourself, okay, what happens to me when I invest in, you know, and I’ve done my homework. I know this works. So what happens to me when I invest in a really powerful self development product, right? Which is essentially what I sell is self development product inner growth and healing. And well, if I pay 50 bucks for it. Eh, it’s gonna sit there on the shelf. I might check it out in like six months. You know, eh, just kind of scroll through, you know. If I pay, I don’t know, 300 bucks, I’ll look at it this weekend. I’ll definitely check it out. I may not do the assignments. Alright, but if I pay 800 bucks, you know, I’m definitely doing it. So you are actually doing clients a disservice by charging them too little, you know, and you don’t want to be ridiculous charging insane amounts you know, you want to make sure that your clients can afford it. Here’s my rule I want to make sure that my clients can afford it, but it feels like an investment. It makes them feel a little uncomfortable. Like stretches them a bit. So that’s the sweet spot. And you can test it out, you know, you can test, you can charge X amount, you know, if that flies off the shelf too quickly, raise it, you know, until you find that, that nice spot that equilibrium of supply and demand.

Tom Jackobs: 19:26
Yeah. And of course the value of what you’re providing as well needs to be greater than the cost that you’re charging. And that value can be very subjective as well. Really appreciate that definition. That’s good.

Kathleen Reily: 19:38
Yeah. But you do you really do want to be in the world of e commerce. You really do want to be that person who is providing an immense amount of value and providing that 180 degree solution for your client, because your business will fail. It’s just you’ve got to. There are principles of integrity. There are principles that you must follow in order to have a flourishing company. And I think that’s basically just the golden rule. I would think that’s as a core principle.

Tom Jackobs: 20:10
Yeah. And I think that’s the key core of any heart led business almost to a fault sometimes is that you want to give, make sure it’s super valuable to people and then make sure you’re charging appropriately so that one, they actually do the work and achieve the goal that you want them to achieve. But also you’re benefiting financially from it and not, you know, living under the bridge down by the river.

Kathleen Reily: 20:35
Or like Fred says, so Fred Dotson, this guy I mentioned he says, why is the most expensive thing, the atomic bomb on this earth why is that the most expensive thing? Right? Shouldn’t the most expensive thing be the products and services of someone raising the vibrational consciousness of planet earth? You know, people creating positive change should be well rewarded and they are. If you can, heal those blocks.

Tom Jackobs: 21:03
Absolutely. So what’s one piece of advice that you could give to somebody that might be struggling in their heart led business struggling financially in their heart led business that will get them to kind of elevate themselves?

Kathleen Reily: 21:15
Dipping into my heart, that great field of intelligence. You, I would say Develop deep faith in that, greater power, that greater intelligence, that greater love, that divine presence that’s within you and all around you. Because when in each moment that I wanted to give up I had to reach very deep and go into a meditative state. And it’s that, that that silent present moment where you find that greater intelligence, that greater, energy to keep going.

Tom Jackobs: 21:47
Cool. Well, that’s a really different take than usually most people say, you know, it’s like drive through the pain or just buckle down and do it versus. And I like this much better is just slow it down and find that energy that comes from just being more thoughtful about what’s going on. I like that. It’s cool.

Kathleen Reily: 22:06
Yeah, absolutely.

Tom Jackobs: 22:07
So Kathleen, how can people learn more about the work that you’re doing and potentially work with you?

Kathleen Reily: 22:12
Yeah. So we did just recently launch an app with some free courses there. And I but really go to the YouTube channel. Free Sensing P R E S E N S I N G. Go to the YouTube channel. There’s tons of tools. You’ll see me sitting there, you know, doing all these wonderful meditative practices and just just enjoy and learn, experience the method and then from there you can go into the app and do the free courses and then we’ve got paid courses and so yeah just dive in that way.

Tom Jackobs: 22:44
Oh, that’s awesome. We’ll link all that up into the show notes as well. So, make sure that we link that YouTube channel as well as the link to the app as well. That sounds pretty amazing. Thank you Kathleen, so much for coming onto the show. I really appreciate you spending the time with us and sharing your insights and your journey as a Heartland business owner. Thank you.

Kathleen Reily: 23:06
Well, it was a lot of fun.

Tom Jackobs: 23:08
Course, we don’t do what we don’t, what’s not fun, right? That’s great. And to our show listeners, thank you for listening and watching the show today. We really do appreciate it. Make sure you are checking out everything that Kathleen is doing and we are going to Put that all into the show notes. So make sure you’re checking that out. And also if you could do what other smart and considerate listeners are doing, and that’s giving us a rating and review on your favorite podcast application, whether that be Spotify, Apple, or on YouTube. And I would certainly would appreciate that. And I know Kathleen would appreciate it as well. So, thank you again for listening and until next time lead with your heart.

Speaker 3: 23:46
You’ve been listening to the Heart Led Business Show, hosted by Tom Jackobs. Join us next time for another inspiring journey into the heart of business.

Tom Jackobs


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